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Multiverse Partners Personalised Video

Supercharge
your CX marketing with Personalised Video.

We help brands drive long-term customer lifetime value, unlock new revenue streams, and build engagement and loyalty through our data-driven personalised video programmes.

What is Personalised Video?

Personalised video is a type of dynamic, data-driven video content that is customised to individual viewers based on their unique attributes, such as their name, location, interests, or behaviours. This type of video content is designed to create a more engaging and personalised experience for target recipients.

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◼︎ More on Personalised Video Strategy.

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How Personalised Video drives long-term commercial uplift by improving the customer experience.

Success Story: 286% Loyalty Redemption

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Working with a high-profile multinational retailer, our personalised video programme drove an uplift of 286% in redemption rates of loyalty points compared to non-personalised control videos.

Success Story: Reduce Call Centre Volume by more than 50%

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​A recent project for a multinational telecoms provider reduced call centre volumes by more than 50% by accompanying the new customer onboarding process with a personalised video explainer.

Did you know that a staggering 84% of all internet traffic will be video by 2024 (Cisco)? 

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Consumers watch more video content than ever and are likelier to engage with and share it than other media forms. Well-designed personalised videos are more entertaining and engaging, resulting in higher click-through and video completion rates. A recent HubSpot study showed that 54% of consumers want to see more video content from the brands they support

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Unlock the power of personalisation.

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Businesses that adopt personalisation technology have been reaping the rewards. Digital-savvy consumers today expect brand interactions to be highly personalised to the individual, similar to a direct one-to-one conversation. Personalised marketing can lead to an average sales lift of 19% (McKinsey).

 

By working with Advanced Creative Studio, we can ensure your message is visible and memorable by harnessing the power of highly engaging creative and data-driven video personalisation using an enterprise-class marketing tech stack.

How Do We Work?

Our five-step process allows you to co-develop a Personalised Video-at-Scale CX Marketing Strategy that speaks directly to your target audiences as individuals.

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Our Partnership with Idomoo

Idomoo is the gold standard Martech platform for personalised video as a service. We have been Idomoo's business development partner in the Asia Pacific since 2019. We partner with brands and their agencies in strategy, creative development, and project management.

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Visit www.idomoo.com for more information.

Multiverse Partners Personalised Videos

01

Data Signals and Insights

We collaborate with you to gather key insights and data signals from your existing customer base, building relevant storytelling based on customer pain points, behaviours, and demographics.

03

Multi-Platform Distribution

We work with your CRM distribution systems to ensure your video campaigns deliver the right content to the right audience at the right time.

05

Data Privacy and Security

We know that your customer data and personally identifiable information (PII) are of upmost importance. Be assured of the highest data privacy and security standards in compliance with GDPR and PDPA and  and ISO 27001.

 

Idomoo’s platform is certified to ISO 27001, the international information security standard, ensuring best-in-class data privacy protocols to protect your personal information.

02

Dynamic Video Creation

Utilising Idomoo's enterprise-class video creation tech platform, our team crafts compelling video content tailored to your unique audience segments and business objectives.

04

Real-Time Analytics and Optimisation

Our real-time analytics dashboard provides valuable insights and performance metrics to help you measure the success of your video marketing efforts and for continuous improvement and optimisation.

The Advantages of
Partnering with Us.

1

Increased Engagement

Our data-driven approach results in an average 35% higher engagement rate than non-personalised content (Vidyard).

2

Improved Customer Loyalty

80% of consumers say they're more likely to do business with a company that offers personalised experiences (Epsilon).

3

Maximised ROI

Our adaptive and multi-platform distribution system guarantees optimal efficiency and effectiveness for your marketing budget.

Our Personalised Video Solution is Highly Scalable.

We are experienced in working with the marketing and innovation teams from tech startups to Fortune 500 companies across multi-language and multi-territory customer footprints.

Revolutionise Your Personalised Video-at-Scale

CX Marketing Strategy.

 

Please take advantage of the opportunity to captivate your audience and grow your business with us. Contact our team now to learn how we can help you achieve your marketing goals and get a no-commitment personalisation consultation.

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Email: hello@multiversepartners.com

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